Table of Contents
What You Get:
HOW TO BECOME AN “EXPERT SOURCE” FOR REPORTERS
Discover the best places to find reporters who are looking for experts to feature in their stories!
THE TRICK TO BEING QUOTABLE AND GETTING FREE PR
Do you know why some people get quoted in the news while others, with better credentials, get passed over? Hint: it isn’t luck!
Discover the secret to being quotable.
THE KILLER “PITCH” FORMULA
There is a secret to crafting the PERFECT pitch that will make you IRRESISTIBLE to reporters, and increase the chances of getting featured in the news!
PR, THE ENDLESS CONTENT MACHINE
Discover how to turn your pitches in to an endless content machine. (This is how I can produce so much content in so little time!)
THE PR CLIENT ATTRACTION MACHINE
If a tree falls and nobody hears it, did it even matter?
Discover how to PROMOTE your media appearances so they attract motivated clients and close more business.