What is B-School?
B-School is a 6-week online learning program for values-driven creatives who want to build a meaningful, profitable business online.
Whether you want to turn your part-time gig into your full-time business, take your existing company to new heights, or start a business from scratch, B-School will help you.
To see the course breakdown, including our core curriculum and additional masterclasses, click here.
Oh yeah, and the B stands for business. Though some of our students argue it stands for Bold, Brave, and Big-hearted.
What Can B-School Do for You?
Getting your business up and running requires clarity, vision and the ability to execute consistently on the right strategies. Without a roadmap or guidance, the process can be overwhelming. B-School can fast-track your growth and save you years of expensive trial and error.
Who is the Program for?
Whether you want to turn your part-time gig into your full-time business, take your existing company to new heights, or you’re just starting your business, B-School will help you:
- Clarify your goals
- Define your business vision
- Leverage your unique strengths
- Increase your sales and profits
- Focus and better prioritize your time
- Craft a unique, compelling brand
- Optimize your conversions
- Create raving fan customers
- Charge what you’re worth
- Get more done in less time
- Maximize your social impact
- Learn proven marketing strategies
And you’ll do all of this in a way that’s fully aligned with your integrity and values.
Learn The Skills, Strategies & Tools You Need To Bring Your Dream Business To Life
Master the skills it takes to grow a profitable business that’s aligned with your strengths, values and lifestyle — whether you’re a total beginner or an experienced business owner.
Running a profitable, values-driven business can profoundly change the quality of your life.
I know this firsthand. After 18 profitable years in business and millions of lives touched, I can honestly say that building a heart-centered business is one of the most fulfilling and rewarding adventures you can experience in this lifetime. I also believe that our world will improve for everyone — socially, politically, economically and environmentally — when more businesses are built and run by people like you.
Which is why I’d love you to join us for B-School. We’ll help you fast-track your growth, achieve extraordinary results and save you years of expensive trial and error.
Here’s What You’ll Learn To Grow Your Business
B-School is broken down into 6 core training Modules. All course materials, including streaming videos, MP3s, transcripts, Fun Sheets and more are within our online student portal.
Module 1 Map Your Profit-Making, World-Changing Plan
Every remarkable business is built on a strong foundation.
In this module, you’ll clarify your business vision and set inspiring growth goals. We’ll help you understand your numbers so you can optimize based on profits. You’ll discover how to find your ideal customers and create a winning strategy to make a bigger impact.
We’ll also help you harness your unique strengths, personality and skills to inspire people to buy, and show you how to:
- Generate irresistible, innovative offers that are exactly what your customers want to buy
- Create a bulletproof strategy to stand far apart from the competition
- Elevate your brand experience to build trust and skyrocket sales — on any budget
By the end of Module 1, you’ll have a rock solid foundation and a clear action plan to take your business to extraordinary new heights.
Module 2 Create A Website That Converts & Sells
Websites aren’t optional in modern business. But a pretty site isn’t enough — your site must convert.
In this Module, you’ll learn how to make sure your website is set up to build trust, convert leads and make sales 24/7. You’ll choose the right platform for your industry and budget, pull in non-stop targeted traffic, and avoid costly and catastrophic disasters with plugins, programmers and designers. You’ll also:
- Get step-by-step tactics to optimize your lead conversions
- Understand the anatomy of a website, including page layouts, image files, header placement, and more
- Remove popular plugins and trendy links that secretly sabotage your sales efforts
No matter what your skill level or budget, you’ll have everything you need to ensure your website is as effective as possible.
Done For You Website Resources
- 25+ Free B-School Approved WordPress Designs
- 25+ Must Have Plugins for Your Site
- My Personal Shortlist of the most highly skilled, cost-effective website talent, companies and products we recommend
Module 3 Design A Winning Communication Strategy
Content marketing is a must these days, but there’s no one-size-fits-all approach for every business.
In this Module, you’ll develop an effective, doable plan to stay connected to your audience, attract new fans and increase sales. You’ll streamline your content creation process so you can produce more in less time, learn how to deliver a newsletter that boosts sales, and learn how to determine the perfect ratio of free vs. promotional content. You’ll also:
- Generate at least 6 months worth of sales-boosting content ideas in one sitting
- Master the elements of creating high-quality, high-converting content — even if you’re a beginner
- Get tools, strategies, and best practices to stay consistent and reap the enormous rewards that come from executing the right communication plan
MODULE 4 Increase Traffic & Amplify Your Reach
Email marketing is still one of the most profitable business strategies out there, but most entrepreneurs do it wrong — if they do it at all.
Radically increase sales, keep a steady stream of traffic and warm leads coming to your site, and use the power of parallel audiences to elevate your brand. You’ll also:
- Understand why more traffic isn’t always what you need to boost sales
- Discover the right (and wrong) way to connect with influencers to leapfrog your way to the top
- Get 25 free list-building strategies to help you build a high-quality list of buyers
Know when and how to email your audience so you can market directly to those you’re meant to serve.
MODULE 5 Create Products & Services Customers Rave About
The key to a profitable, long-term business is knowing how to create raving fan customers.
Learn how to position your offering to maximize sales, why proactive sales prevention can be your biggest sales booster, and — if you plan to offer programs online — a comprehensive punch list for the do’s and don’ts of online program delivery. You’ll also:
- Get a 7-step checklist for high-converting offers
- Learn the 5 factors that determine how much you should charge
- Discover the “Before, During, After” strategy to turn visitors into raving fans
- Understand the 8 creative cul-de-sacs (aka time and money sucks) that almost everyone falls into and how you can avoid them
Know how to price, position, and deliver to create true raving fans that can’t wait to buy what you have to offer.
MODULE 6 Master Timeless Marketing
To Maximize Sales & Profits
Marketing and sales are the lifeblood of every profitable business.
Uplevel your skills to market and sell with heart, integrity, and impact. Once you develop this capacity, it doesn’t matter how technology or platforms change. You’ll know how to thrive. You’ll also:
- Discover why customer procrastination can ruin your business and what to do about it
- Learn to write head-turning headlines and social media updates that increase engagement and sales
- Understand the importance of risk-reversal and how it can increase sales and customer satisfaction
- Discover the 5 disciplines of modern marketing and the habit that keeps it growing
Get the tools you need to set your business on a path of continued growth.
Sales Page: _https://marieforleobschool.com/
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