What is Rockstar Marketing?
Below is just a quick layout of what the course curriculum entails.
- Introduction 03:24
 - Trends vs. Fads 02:25
 - Google University 02:25
 - Supply & Demand 02:55
 - Opportunity Cost 02:28
 - Networking Basics 02:07
 - Cultivating a Winning Mindset 03:02
 
MODULE 2
- Taking Risks the Right Way 03:08
 - Don’t Hate – Create 01:57
 - Plan for Success, Prepare to Fail 02:43
 - Be Excited to Fail 04:28
 - Build a Feedback Loop 01:35
 - Patience vs. Persistence 02:13
 - Confidence vs. Arrogance 02:27
 
MODULE 3
- Build Brand Loyalty 06:53
 - 7 P’s of Marketing 10:10
 - The Customer Journey 02:27
 - Cold vs. Hot Traffic 03:04
 - Data Analysis Basics 04:20
 - Key Performance Indicators 06:37
 - Online Media Buying Revolution 03:18
 - The Marketing Feedback Loop 02:25
 - Split Testing Coming Soon
 - Logo & Design 06:30
 - KLT Strategy 09:32
 
MODULE 4
- Facebook & Instagram Overview 05:51
 - Ads & Business Manager 04:50
 - FB Pixel 06:45
 - Creating Campaigns 18:58
 - Using Objectives 09:49
 - Targeting & Budget 09:22
 - Graphics with Ash 06:55
 - Rockstar Method 06:22
 - Google Network Overview 10:42
 - Building Search Campaigns 18:09
 - Building Display Campaigns 12:21
 - Building YouTube Campaigns 08:28
 - How Bidding Works 19:49
 - Audiences 10:04
 - How to Optimize 08:22
 - Scaling Campaigns + Examples 06:31
 - Alternative Platforms 07:56
 
MODULE 5
- Unleash Your Creativity 06:53
 - How to Brainstorm Effectively 04:51
 - How to Brainstorm Effectively Live Coming Soon
 - Creative Advertising Trumps All 03:04
 - What Makes a Great Ad 09:02
 - Anatomy of Successful Ads Coming Soon
 - Writing Copy That Converts Coming Soon
 - Laptop Examples + Extras Coming Soon
 
MODULE 6
- The Most Powerful Word in Marketing 04:16
 - Cognitive Biases 20:54
 - The Hook 09:17
 - Building Trust 07:47
 - Friction & Overcoming Objection 07:53
 - Customer First Mentality 03:21
 
MODULE 7
- A La Carte Model 03:50
 - Consulting Model 05:53
 - Agency Model 06:42
 - Equity Agency Model 05:06
 - Found / Ecommerce Model 03:11
 
MODULE 8
- Managing a Lot of Cash Flow 05:25
 - Use Travel to Defeat Burnout and Spur Creativity Coming Soon
 - The Wealthy Stay Healthy Coming Soon
 - How Entrepreneurship Affects Love and Relationships 03:02
 
If you look at the course curriculum, it seems as if Rene covered all the bases. (I just have a problem with the length and the quality of content…)
Who is Rene Lacad?
In addition to Lacadvertisement, Rene has also founded two other six-figure companies as well as consulted for many of social media’s familiar faces.
His lifestyle content catches a lot of traction on social media – he’s super flashy & extravagant… exotic locations, girls in bikinis, beautiful houses, fast cars…




				
				
				
				
				
				
				
				
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