Table of Contents
Copywriters who want to excitedly hit ‘share’ on a google doc take Copy School.
Don’t you think you’ve been in survival mode long enough? The hamster wheel that got you here has turned into a two-tonne ankleweight you need to cut loose. And it might surprise you to know that the easiest way to free yourself is the same way you’ll leave survival mode behind and rediscover the joy of copywriting. Allow me to explain…
Instead of guessing
What if you could say yes to ANY copy job, including the intimidating ones? Now you can pop open a lesson for almost any to-do in Copy School. Watch the training, use the templates, wow your clients, send honkin’ invoices.
Instead of stressing
What if you had the guts to Slack the Head of Analytics with, “Got the results of that campaign yet?😁” Not because you never get anything wrong. But because you have the cool confidence that comes with knowing the WHY behind everything you do. Which makes it so much easier to iterate for that next win.
Instead of freaking
What if you stopped hate-reading your competitors’ copy, annoyed that they are getting results you can’t because they have secret training you don’t? You could actually rest easy with access to the EXACT SAME top-tier training that’s used by the world’s most admired SaaS, ecommerce and coaching brands:
We’re talking training that’s taught by actual practicing copywriters – NOT lambo bros, NOT one-hit wonders, NOT coaches who wrote an email once and were like “I’m gonna sell a course about copywriting now.” 🙄
85% of Copy School is taught by the person who coined the term conversion copywriting and has 20 years’ experience:
Joanna Wiebe is the CEO of Copyhackers – where copywriters of all stripes become the most profitable people in the room.
As the original conversion copywriter, she’s driven multi-millions in revenue writing copy for the likes of Metalab, Shopify, Huel, BT, Tesco, Buffer, Edgar and Wistia. So when Joanna teaches, people pay attention. That’s why she’s been invited to teach conversion copy on 100+ international stages including INBOUND, Mozcon, Call to Action Conference, Jeff Walker’s PLF Event, Copyblogger, Problogger and ConversionXL Live.
JO HAS BEEN A FEATURED GUEST TRAINER FOR THE LIKES OF:
GOOGLE ● AMAZON ● MARIE FORLEO ● TEACHABLE ● CONVERTKIT ● LEADPAGES ● STRIPE ATLAS ● SPROUT SOCIAL ● DAN MARTELL ● DEADLINE FUNNEL ● THINKIFIC ● HUBSPOT ● PODIA ● STARTUP CORE STRENGTHS ● AMAZON WEB SERVICES
10% of Copy School is taught by the one copywriter Jo has consistently hired:
Ry Schwartz has been the not-so-secret hired gun behind dozens of 6- and 7-figure product launches and evergreen funnels.
He’s the creator of the “coaching the conversion” methodology, as covered in Copy School. And he’s written high-performing copy for and/or consulted with top online businesses like Amy Porterfield, Todd Herman, London Real, Josh Shipp, Jasmine Starr, Talia Wolf and Dan Martell. He and Jo have worked together on Copy School for seven years now.
And everything else in Copy School is taught by absolute masters of their craft. These are some of the curated specialists Jo has loved working with and learned so much from, she asked them to teach it to you.
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